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Yossi Tarablus, Director of MarketingPixellot is a fully automatic end-to-end solution with a multiple camera device that captures the entire field in an 8k panoramic view. “We are producing the game as if someone is actually filming it,” says Yossi Tarablus, Director of Marketing at Pixellot. Pixellot has developed specific algorithms to cater to twelve different sports such as soccer, basketball, American football, hockey, volleyball, and a few other popular sports. These advanced auto-production algorithms track the flow of play, identify highlights, updates the score and game clock, and insert ads without manual intervention to produce a TV-like experience. “We are not following the famous players like Messi, Ronaldo and LeBron, we follow the important players such as your son, niece, or daughter who matter to you the most and this is how we are revolutionizing the market,” adds Tarablus. Since it has been specially designed for working in the amateur and semi-professional leagues, the device can produce a decent level of broadcast even in limited bandwidth and lighting conditions. Additionally, the software automatically generates a 12-18 minute highlights video of the game that can be shared on social media or to other media houses.
Pixellot boasts of a customer base that covers sports leagues, federations, right holders, production companies, and entrepreneurs. The company is working in tandem with PlayOn! Sports, an Atlanta-based high school sports media company, who have established a partnership with the National Federation of High School Sports called the NFHS Network. “With Pixellot, schools that used to produce between 1-3 games every month now produce 20-30 games every month because they are scheduling the entire season remotely and very easily,” adds Tarablus. Athletic directors have been delighted with Pixellot since they can now share the videos with the entire community of viewers as well.
Besides broadcasting, the company also offers a coaching solution with advanced editing tools and a tactical mode that provides a birds-eye-view of the playing field while also following the formation of the teams. This can help them identify what the players are doing right or wrong and use this information during a live match. This product can also be used in the training sessions to understand how the different training sessions are progressing. “It is a big advantage for players since they can immediately view themselves after practice,” adds Tarablus. This is one of the critical reasons why elite clubs in the leading leagues of today such as La Liga, Premier League, Bundesliga, Serie A, and Ligue 1 have deployed Pixellot and are analyzing both matches and training sessions.
We’re not following the famous players like Messi, Ronaldo and LeBron, we follow the important players such as your son, niece, or daughter who matter to you the most and this is how we are revolutionizing the market
Pixellot is currently growing in key markets across Western Europe, North America, and South America, while also expanding to newer pastures such as Japan and China. “We always work with local partners that either have the rights or are doing sports production and can understand the potential in the youth sports, women’s sports, niche sports, and lower leagues as well,” adds Tarablus. On the technological forefront, they look to include more AI-based levels of engagement which would offer personalized highlights to the players while also developing more algorithms to include newer sports. “There are no small sports events. Every sports event is big for someone. Our goal is to make even the small sports events big,” concludes Tarablus.
Pixellot News
Pixellot Join Forces with FloSports to Automate Sports Production
The partnership will enable FloSports to leverage Pixellot’s AI sports production solutions to live broadcast enhanced coverage Sports Broadcasting of over 700 games on FloHoops
FREMONT, CA: Sports Broadcasting has often been held back by the mediocre production quality which has resulted in higher costs, passable video clarity, and lack of broadcasting space. However, Pixellot is set to resolve this with the help of FloSports. Its artificial intelligence (AI) solution will offer a panoramic view of the sports ground by simulating the movement of the camera operator. The partnership between Pixellot and FloSports will facilitate AI automation for over 700 games live on FloHoops. It will include a game clock, scoreboard, commentary, advertising, and much more.
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Axel Springer's Dyn Media chooses Pixellot
Dyn Media has entered the digital sports market with an initial focus on sports like basketball, handball, table tennis, volleyball, and hockey. As an integral part of its production ecosystem, Dyn Media has selected Pixellot to provide additional camera feeds for both its Handball Bundesliga (HBL) and Basketball Bundesliga (BBL) broadcasts, alongside its existing broadcasting technology.
Pixellot's AI-driven end-to-end sports production and streaming solution allows for live and on-demand broadcasts without the need for an on-site camera operator or producer. It offers a cost-effective way to deliver a premium TV-like experience for sports organizations.
Dyn Media recently launched its new OTT platform in Germany. The incorporation of Pixellot's technology enhances Dyn Media's live production workflow by providing AI-automated video as an additional camera signal and backup infrastructure for the broadcasting ecosystem.
“Choosing an innovative company like Pixellot allows us to embrace new technologies to improve our infrastructure and deliver a robust production solution,” said Andreas Heyden, chief executive officer of Dyn Media. “Pixellot’s technology is field-proven, and it made complete sense to make it an integral part of our production workflow.”
Alon Werber, the CEO of Pixellot, also shared his thoughts on the partnership, stating, "We are thrilled to collaborate with Dyn Media and lend our support to their ambitious growth objectives. Joining forces with a forward-thinking and innovative company like Dyn Media offers us the opportunity to expand and strengthen our presence in the DACH region. We are excited to work alongside Dyn Media to advance sports production and ensure that sports enthusiasts never miss any of the action."
Pixellot's acclaimed AI-automated technology is now deployed globally, facilitating up to 170,000 live streams each month. Pixellot's unmatched expertise in delivering cost-effective, professional-quality coverage for various sports has made it the preferred solution for numerous leagues and teams worldwide.